Magnum Pleasure Store - Chocolate and ice cream lovers rejoice!
Magnum, the brand synonymous with pure indulgent pleasure, launched the Make My Magnum pop-up store in Arnotts after touring several cities around the world and wowing dessert-lovers with customised ice creams.
53 Degrees Design had a week to fit out the 7 windows, 3 of which the public accessed to order and customise their Magnum.
The project was won and activated by Verve Marketing. @VerveLiveAgency ; #MagnumArnotts