This event was the third cancer summit for the Lance Armstrong Foundation.
Being in Dublin presented challenges to ensure that the event was visually similar from a branding and experience perspective.
With a high profile event, working alongside our clients, we were very careful to ensure that the end product looked like previous events.
The Dublin venue was built in 1731 and had a very unique look and it was imperative we utilized the facility feel and meshed it with the LAF Livestrong branding.